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HAVE YOU HEARD?

I really don’t like monotony and old fashioned features 🥱.

That’s why I always have something new to offer: Discover more about trends, tips, and my newest functions.
 
 
 
 
 
 
Shortcuts Juli #1: Advanced Child Age Filter for Newsletters

Advanced Child Age Filter for Newsletters


The more a newsletter ✉️ reflects the interests and needs of a specific audience, the more likely it is to be opened and read – and to generate sales. To help you personalize your newsletters even better with Sales Campaigns, a new advanced child age filter 👶👧🧒 is now available, so you can define your recipient group with laser precision.
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Re:Guest meets Customer Alliance: Best Practice “MyArbor*****”

Re:Guest meets Customer Alliance: Best Practice “My Arbor”


Reputation management is now more important than ever for every hotel. It’s no longer just about responding to reviews, but about an active process that involves all communication with guests. My Arbor***** in South Tyrol is a perfect example of how feedback automation can work hand-in-hand with personal and strategic communication, creating value for the hotel and its customers.
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ReGuest AG + Zeppelin Hotel Tech AG = 🚀💙

ReGuest AG + Zeppelin Hotel Tech AG = 🚀💙


ReGuest AG acquires 80% of Zeppelin Hotel Tech AG – and the Sales Tech Stack keeps growing! Alongside the Re:Guest Hotel CRM, a Hotel Marketing Platform joins the family, combining efficient solutions for website 🌐, online marketing 📈 and smart guest communication 💬.
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45% stake: orderando is on board!

45% stake: orderando is on board!


ReGuest AG continues to climb the growth ladder: Merano-based orderando GmbH becomes part of us following opensmjle and indicate. With a 45% stake, we’re not only gaining an important strategic partner 🤝, but also adding another piece to the puzzle 🧩 of our Hotel CRM Re:Guest. Keyword: Guest App for upselling before arrival and during the stay.
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Re:Guest meets Customer Alliance: Best Practice “Jordan’s Untermühle”

Re:Guest meets Customer Alliance: Best Practice “Jordan’s Untermühle”


Reputation management pays off for every hotel – and you can even integrate the feedback process into your communication 🔄. Hear directly from Niclas Jordan how to automatically collect feedback at the right time, increase the quantity and quality of reviews, and use them strategically.
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Shortcuts Juni #2: Fixed Additional Services – Fixed in the Offer

Fixed Additional Services – Fixed in the Offer


In hotel and front desk operations, there are countless repetitive tasks that take time and bring little satisfaction. Good news: many of them can be automated ⚙️!  For example, Re:Guest now lets you automatically assign fixed add-ons – such as the tourist tax or pet fees – to a quote template or a specific season.
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Strategic Investment in Indicate Data GmbH

Strategic Investment in Indicate Data GmbH


Following the acquisition of Cologne-based digital agency opensmjle, ReGuest AG is now investing in Indicate Data GmbH from Offenburg with a 33% stake. This marks the next step in our growth journey 📈 – and brings us closer to offering integrated Business Intelligence within the Re:Guest hotel CRM. More data from more software, for better marketing and sales decisions.
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Welcome: ReGuest AG acquires opensmjle GmbH

Welcome: ReGuest AG acquires opensmjle GmbH


There have been talks, ideas, closer contact and shared visions for quite some time – and now it's official: opensmjle GmbH, based in Cologne, is becoming part of ReGuest AG! We’re excited for the next major steps in our growth journey – and thrilled to welcome motivated new team members 👥.
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Release Week – Spring 25

Release Week – Spring 25

My gang and I, we don’t follow trends. We define them.To make sure you stay ahead – as always – and get the most out of me as the most intelligent Hotel CRM, we’ve fine-tuned new features and optimized key areas. Get ready for the brand-new Booking Link and a Re:Guest Messenger like you’ve never seen before.
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Shortcuts Mai #2: Internal Notes in Booking Confirmations

Internal Notes in Booking Confirmations


Knowing your guests and giving them the right care matters - but important info can easily fall through the cracks. To avoid that, internal notes about your guests will now be transferred directly from the inquiry to the booking confirmation 📥.
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Shortcuts April #3: New Filters in Sales Campaigns: “Room Category” and “Rate”

New Filters in Sales Campaigns: “Room Category” and “Rate”



📣 New filters, new shortcut! Discover how to use two brand-new filters in Sales Campaigns to narrow down your contact groups even more precisely. This way, you’ll send newsletters that don’t land in the trash but actually sell 💵.
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🔟 CRM secrets that successful hoteliers already know

🔟 CRM secrets that successful hoteliers already know

In many hotels, the CRM is still seen as just a static data storage. But there’s so much more behind your guest relationship management system. The CRM automatically profiles every guest and uses these valuable insights for targeted marketing and sales actions.With the following 10 tips 💡 you can unlock the full potential of your hotel CRM, save time, maximize the guest experience, and turn data into revenue 💸. Easier than you think!
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Shortcuts April #1: Standard offer templates per season

Standard offer templates per season


Ready for a new shortcut 🆕? For reservations not created directly in the Re:Guest system, you can now assign standard seasonal offer templates based on the booked period, so that the entire follow-up communication will be adapted automatically. This saves you lots of time – learn more!
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Perfect Profit Roadshow: The Most Exciting Takeaways

Perfect Profit Roadshow:The Most Exciting Takeaways 📌 

What really helps combat staff shortages? How can AI, of all things, enhance personal guest communication? And how can you achieve effective revenue management? Whether you were there or not, we've collected the most valuable takeaways from the Perfect Profit Roadshow for you!
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What on earth is a Hotel CRM?

What on earth is a Hotel CRM?


And why should you care? Knowing the answer to both is gold: not only will you shine at your next hoteliers' get-together 😉, you’ll also unlock the key to turning abstract guest data into actual revenue. Even if you're brand new to CRMs!
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Shortcuts #2: New Profiling Condition “Child Age” in Sales Campaigns

Shortcuts #2: New Profiling Condition “Child Age” in Sales Campaigns


The “Re:Guest Shortcut” format is back! 🚀 This time, you’ll learn how to use the new profiling condition “Child Age” in Sales Campaigns. It allows you to tailor your newsletters even more – for more relevance and more revenue.
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Shortcuts #1: New Auto Offer Trigger

New Auto Offer Trigger:
Requested Rate/Package


Our first "Re:Guest Shortcut" delivers on its promise. Just 30 seconds of video or 2 minutes of reading are enough to:
✅ 1. discover a new feature
✅ 2. apply it instantly and make your everyday work even easier
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Editorial plan for email marketing: download your template now

Editorial plan for your email marketing

Discover the secrets of getting more bookings and filling empty rooms with newsletters, and put them into practice with our step-by-step editorial plan template. 🚀
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Event Calendar 2025: The Journey Continues!

Event Calendar 2025: The Journey Continues!

This year, I’ll be traveling through five countries, attending numerous industry events, and as always, bringing along plenty of new things. My gang and I are already looking forward to meeting you. You’re in for a treat!
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Partnership: DEHOGA Bayern

Partnership: Dehoga Bayern 🤝

Hospitality and gastronomy are an important economic pillar in Bavaria. DEHOGA (Hotel and Restaurant Association) is committed to the successful further development of the sector and can count on Re:Guest as an active premium partner.
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Partnership: SHS Academy

Partnership: SHS Academy 🤝

Wanting to continually develop to stay ahead is a value we share with the SHS Academy. It is only natural, then, that Re:Guest is a partner of the Swiss continuing education institute. Learn more!
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Release Winter24

Release Winter '24: New channel, new opportunities

It’s always been the case, and it always will be: With me, you’re ahead. The Winter '24 Release introduces features no other hotel CRM offers. Connect your Outlook to me for more efficiency, add a top virtual employee to your team, and secure even more bookings with the most emotional offer ever.
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From Stock Market Simulation to Stock Listing: ReGuest is "Listed"!

From Stock Market Simulation to Stock Listing: ReGuest is "Listed"!

As of yesterday, December 12, 2024, it’s official: ReGuest is the first South Tyrolean company listed on the Vienna Stock Exchange. How did this happen, and what’s next? Discover the impressive success story!
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How to Turn an Offer into a Booking: The 8 Keys to Success

How to Turn an Offer into a Booking: The 8 Keys to Success



Creating and sending an offer requires significant effort, and it's easy to overlook details. Since every offer should be tailored, a lot of time is spent analyzing the guest profile, carefully selecting images and texts, and performing final reviews. The result? Time and resources are wasted even before the offer reaches the recipient.
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Segmentation of guest data

Finally Using Your Data Treasure: Segment Guests and Target Them Specifically



Segmenting guest data plays a key role in this process. It enables hoteliers to personalize communication based on guests' preferences, behavior, and booking history. Every interaction can become an opportunity to build guest loyalty, enhance their experience, and increase booking likelihood.
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Announcement Release #Winter24

Release Winter '24: So many new features like never before


There’s one promise I’ll always keep: with me, you’re three steps ahead. With the upcoming Release Winter '24, you’ll get exclusive features that no one else offers, from Copilot in Outlook to a high-performing virtual assistant, and the most emotional offer yet.
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Guest reactivation with personalised and interactive newsletters

Guest Reactivation with Personalized and Interactive Newsletters



In the hotel industry, reactivating guests who have already stayed with you is a crucial yet often underestimated marketing strategy. Newsletter marketing for this purpose is only successful if the messages are targeted and relevant, based on precise guest profiling. This approach can yield outstanding results in terms of loyalty and direct bookings.
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New Partnership: HSMA

New Partnership: HSMA Officially Partners with ReGuest🤝

Like HSMA, ReGuest has also made it its mission to support hoteliers with valuable industry knowledge and tailored services.
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How a Virtual AI Employee Can Help Overcome the Staff Shortage in Hotels

How a Virtual AI Employee Can Help Overcome the Staff Shortage in Hotels

Despite efforts to attract new employees with higher wages and flexible work schedules, open positions are often difficult to fill. In some cases, the situation has become so critical that hotels risk losing competitiveness due to slower service and lower guest ratings.
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How Instant Messaging is Revolutionizing Guest Communication (and Hotel Sales) – and What the New Generation of Hotels Expects

How Instant Messaging is Revolutionizing Guest Communication and Hotel Sales

In today's fast-paced world, speed and efficiency in communication are more important than ever. In the hotel industry, real-time communication is becoming increasingly crucial, as potential guests need to be not just reached, but also convinced. But how are Instant Messaging and WhatsApp changing the way hotels interact with their guests? And what expectations does the "new" generation of guests have?
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New Partnership: DEHOGA Nordrhein

New Partnership: DEHOGA Nordrhein Officially Partners with ReGuest🤝

As we know, DEHOGA Nordrhein, the hotel and restaurant association of the region of Nordrhein Westfalen in Germany, recognizes the value of digitalization. Together, we promote it.
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New Interface: Customer Alliance

🤝 The New Integration between Re:Guest and Customer Alliance

Efficient Guest Review Management through Seamless Integration: Re:Guest and Customer Alliance
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Product Updates September 24

Re:Guest Product Updates: September 2024

You can now control CR:IS even better by defining rules in the new and more user-friendly backend. Plus, there are updates about WhatsApp, our integrations in the Marketplace.
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New Partnership: Hotel Inside

New Partnership: Hotel Inside Officially Partners with ReGuest🤝

Starting in August 2024, we will be shaping the future of the hospitality industry together with Hotel Inside, the leading hospitality industry portal in the German-speaking region.
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New Partnership: ÖHV

New Partnership: ÖHV - Österreichische Hoteliervereinigung 🤝

With our partner, the Austrian Hotelier Association, we share a passion for hospitality and a desire to shape the future of the industry.
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New Partnership: DEHOGA Mecklenburg-Vorpommern

New Partnership: DEHOGA Mecklenburg-Vorpommern 🤝

We are driven by what moves the hospitality world. That's why we are partners with DEHOGA Mecklenburg-Vorpommern, part of DEHOGA, the association of hotels and restaurants in Germany, with approximately 130 supporting members and 1,300 regular members.
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How Artificial Intelligence Can Revolutionize Your Hotel

How Artificial Intelligence Can Revolutionize Your Hotel

In an increasingly technological world, hotels can't afford to fall behind in adopting hotel technology. In this article, we’ll explore how Artificial Intelligence in hospitality can transform the management of requests and offers in hotels, improving efficiency and reducing costs.
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Re:Guest Product Updates: June 2024

Re:Guest Product Updates: June 2024

My June updates are all about smooth teamwork. There are practical new features for the collaboration feature, news about interfaces and the Marketplace, and optimizations that let you collaborate even better with C.r.i.s.
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New Partnership: DEHOGA Baden-Württemberg

New Partnership: DEHOGA Baden-Württemberg 🤝

We are driven by what moves the hospitality world. That's why we are partners with DEHOGA Baden-Württemberg, part of DEHOGA, the association of hotels and restaurants in Germany, with approximately 130 supporting members and 1,300 regular members.
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Transform your hotel guests into an enthusiastic community with cognitive AI

Transform your hotel guests into an enthusiastic community with cognitive AI

In the current context, where technology permeates every aspect of our lives, it is essential for hotels to adopt innovative strategies to exceed guest expectations. An engaged community is not just a competitive advantage; it is a real asset that transforms every guest into a brand ambassador.
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Release #Spring24

Release #Spring24: We launched a world innovation.

CR:IS is the first virtual hotel collaborator that answers your guests' questions, collaborates with his human colleagues and increases your direct bookings. On top of that, we have added two more new features, one of which is free. Both make your work safer and more efficient every day.
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Re:Guest Product Updates: March 2024

Re:Guest Product Updates: March 2024

The difference is in the detail. I have improved myself for you in all areas again and offer you not just seven spring-fresh features, but also five new interfaces.
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Re:Guest plans the listing on the Vienna Stock Exchange in December 2024

Re:Guest plans the listing on the Vienna Stock Exchange in December 2024

A pivotal step in our journey to redefine digital hospitality.
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The Immediate Impact of Artificial Intelligence

The Immediate Impact of Artificial Intelligence (AI)


There are two functions of Re:Guest that are supported by AI and are changing the hotel industry.
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Re:Guest Product Updates: October 2023

Re:Guest Product Updates: October 2023

I offer you new data for optimizing newsletter campaigns, additional filters for Multiproperty hotels, and even more personalized automatic offers. Are you in?
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From Guest Journey to Smart Guest Journey

From Guest Journey to Smart Guest Journey

How Recent Technological Evolution Obliges Us to Reimagine the Classic Guest Journey Concept.
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Release #Summer23

Release #Spring23: Welcome, Re:Guest AI

The whole world 🌏 is talking about ChatGPT - and I know how to use it to your advantage. In addition to that, the release #Summer23 brings five more new features: free 💸 yet incredibly useful.
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Artificial Intelligence in hotels: the future is already here!

How hotels are using Artificial Intelligence 

Artificial Intelligence is becoming increasingly present in our daily lives, but how is it affecting the world of hotels? I will talk about it in this article. Article written by ChatGPT
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Automations as the future of hospitality

Automations as the future of hospitality


I love learning and I’m used to keeping up with the times. Recently, I’ve added something new: I analyse the requests of your guests and respond to them with a suitable offer. Totally independently.
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Release #Spring23

Release #Spring23: The offer that sends itself automatically

Auto Offer is my hottest novelty that will change your life. With Auto Offer I can send out offers automatically. But there’s more to it – and it’s free! In conjunction with Auto Offer, three other new features will be released, completely FREE OF CHARGE.
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Product Updates February 2023

Re:Guest Product Updates: February 2023

I’ve learned new languages and I can address your guest in more personal ways. Aside from that, I’ll present you my friend Carlito: the Digital Concierge.
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Exposition calendar 2023: Here I am

Exposition calendar 2023: Here I am

… or three, four, five times! In the new year, you have plenty of opportunities to meet me. As per usual, you can find me and my gang on the most important expositions and hospitality events. I’m sure there’s one close to you – check it out.
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Product Updates December 2022

Re:Guest Product Updates: December 2022

7 at one blow: with my December innovations, I bring you closer to your guest, always guarantee you a great overview of everything happening in your backend, as well as additional options in relation to Carlito, Apaleo, CapCorn and ASA.
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Yellow is the new pink

Meet me. The „new“ Re:Guest at the ‘Hotel Bolzano’.

New color, new feature and tons of fun. Let's go!
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Product Updates September 2022

Re:Guest Product Updates: september 2022

In the hectic world of reception, every little bit helps. We have further improved Re:Guest to make your receptionist's job easier and pave the way for more sales.
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Communication – the key to success

Guest relations – the key to success

Digital communication does not equal impersonal communication. On the contrary: with the right strategy, solid guest relations can be built and automatically lead to more direct bookings.
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Release #Summer22

Release #Summer22:
Speed up your reception

The wishes of our customers, which we have directly transformed into two major innovations, several small optimisations and one goal: more emotion for the guest, more time for you!
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From newsletters to bookings: the guide

From newsletters to bookings: the guide

Download our free guide and learn how to make use of newsletters to build and strengthen relationships with your guests. The result will be that you maximise your bookings and additional sales.
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Product Updates May 2022

Re:Guest Product Updates: may 2022

May makes everything new. In the spring months, our Re:Guest developers have focused on data, statistics and sales campaigns. The result? Increased new sales potentials, but no extra effort.
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Are your newsletters not selling?

Are your newsletters not selling?

There are many reasons why hotel newsletters do not convert as well as hoteliers would like. But there is only one solution that solves them all: the right newsletter tool. With our free checklist, you will discover which crucial functions your newsletter tool is missing.
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Expos & Events 2022: Let’s meet

Expos & events 2022: let’s meet

The tourism industry is evolving and, as always, we are keeping pace. Here's where you can meet Re:Guest in 2022. Discover the latest hospitality trends and learn how to take your hotel sales to the next level.
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Product Updates Mar 2022

Re:Guest Product Updates: march 2022

Re:Guest not only allows you to design and personalise your newsletters quickly and easily. The software also takes care of all the details around, making everyday tasks easier and improving your sales. Discover all the new features!
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Release #Autumn21

Release #Autumn21:
the Newsletter revolution.

For decades, little has changed in the world of hotel Newsletters. Our Release #Autumn21 revolutionizes outmoded Newsletter marketing and clears the way for even more sales success. 
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Finally “offline“: the expos 2021

Finally “offline“:
the expos 2021

They're back! The big tourism expos are allowed to go offline again and to inspire in a very personal way. Are you curious where you can meet us? 

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Release #Summer21:<br>Our Butterfly Effect

Release #Summer21:
Our Butterfly Effect

Over the past few months, we have observed Re:Guest through the lens of the feedback we’ve received. The result has a name: Release #Summer21. 
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Re:Guest News April 2021

Re:Guest Product Updates: April 2021

Over the last few months we have received a lot of feedback and have been constantly working on features and improvements to make your Re:Guest even better.
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Release #Autumn 20:<br>New features. New chances.

Release #Autumn 20:
New features. New chances. 

With Re:Guest you always have a card up your sleeve. The most sophisticated sales software for hosts keeps developing with your needs. Our release #Autumn20 not only brings optimised functions, but also new upselling features, WhatsApp communication and much more.

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From expo to expo, from country to country

From expo to expo,
from country to country

Re:Guest never stops. We’re on tour again in Italy, Germany and Austria to present our software for High Sales and High Fun at the most important hospitality expos. Don’t miss the first news on our release #Autumn20. See you soon!

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Re:Guest News: August 2020

Re:Guest Product Updates: August 2020

Also in August some new features were implemented to improve Re:Guest continuously and to support you better in selling rooms.
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Release #Summer20

Release #Summer20:

Eagerly awaited. And now finally here.  
 

 

As a rule, summer is the high season when it comes to travelling. This year, the incoming rush of guests may be smaller in certain places, but it is all the more important to continue winning people over with safety and service. Despite strict regulations and personal protective measures, this does not necessarily mean either more time or work. The Re:Guest Release #Summer20 takes care of this. Whether it’s contactless check-in and check-out, the digital guest folder or new backend functions: We’ll get you ready for summer, a special holiday season and everything else the future may bring. 
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Re:Guest News: July 2020

Re:Guest Product Updates: July 2020

We have been working on the many new features of Auto Reception over the last few months to give you the best possible support when you reopen. Nevertheless there are continuous improvements in your Re:Guest.
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Release #Spring20

 

Release #Spring20:
We won’t stop! 
 

At the moment, nothing is as it was, and the crisis is hitting tourism particularly hard. Nevertheless, or rather because of that, Re:Guest won’t stop. We’ve just introduced some brand-new features! You can use some of them already today, and save all the others for the new holiday season – it will come for sure and with the new features you are more than prepared for it! 

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Re:Guest News: March 2020

Re:Guest Product Updates: March 2020

Despite the current difficult situation, we continue to work in our Home Office to improve your Re:Guest continuously.
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Re:Guest News: February 2020

Re:Guest Product Updates: February 2020

We are already working hard on the next release. Nevertheless there are continuous improvements on your Re:Guest in February.
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Re:Guest News: January 2020

Re:Guest Product Updates: January 2020

The new year begins with new features. Also in January we worked on continuous improvements in your Re:Guest.
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Product improvements December 2019

Re:Guest Product Updates: December 2019

Also in December some new features were implemented to improve Re:Guest continuously and to support you better in selling rooms.
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WOW! The Release #Winter20

WOW! The Release #Winter20

Re:Guest has now arrived in the age of sales automation! A new intelligence enables the software to profile each guest, to address them in a personalized way and to provide them with sales messages made to measure. In addition, there is a fresh look and a usability that makes work even easier for your receptionists. Let's go!

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Hotel Bolzano 2019

Happy Birthday Re:Guest

Re:Guest at the hotel in Bolzano – we haven’t had this for a long time! It made the appearance all the more exciting. High performance – typical Re:Guest!
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Product innovations October 2019

Re:Guest Product Updates: October 2019

In this series of articles, we want to show you in a transparent way how Re:Guest is evolving and what new features are on offer for you from month to month to enable you to constantly improve your room sales.
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