WHATSAPP NEWSLETTERS

USE YOUR GUESTS' FAVORITE CHANNEL AND BOOST THEIR ENGAGEMENT. 

Guess what: 70% of hotel newsletters go unopened - on a good day! But with WhatsApp newsletters, it’s a whole different story. When you send your newsletters via WhatsApp instead of email, you’re way closer to your guests, and you’ll see open and conversion rates that you can only dream of with traditional emails. Forget about spam and reach your guests where they spend the most time: on WhatsApp.
WhatsApp by Re:Guest: request a free demo

Numbers don't lie

Email vs. WhatsApp: The numbers below are real, just like the performance our clients achieve with Sales Campaigns.
Opening rate

Opening
rate

Email: 42%
WhatsApp: 86%
Conversion rate

Conversion
rate

Email: 21%
WhatsApp: 35%
Revenue per messaggio

Revenue per message

Email: €1.02
WhatsApp: €10.31

WhatsApp newsletters are the future

WhatsApp newsletters are the game-changer in your hotel marketing. They achieve much higher open rates (up to 93%), boost guest engagement and generate direct bookings. With Re:Guest Sales Campaigns, you can start sending your newsletters via WhatsApp right away.
WhatsApp Newsletter

WhatsApp newsletters: advantages for you and your guests

High open rates

No matter how exciting your newsletter is, if it doesn’t get opened, it’s worthless. Email newsletters have an average open rate of 30%. With WhatsApp, your newsletters can hit up to 93%. Any questions left?

Personalization

WhatsApp newsletters sent with Re:Guest Sales Campaigns are tailored to your guests’ preferences, whether it’s their favorite vacation time, hobbies, dietary habits, or family setup. Customizing your newsletters means increasing guest interest, building loyalty... and selling more!

Direct contact with reception

WhatsApp newsletters let guests learn more about the offers they contain by simply continuing the chat. Your guests can contact the reception right when their interest is at its peak - and that’s the key to generating new bookings.

Omnichannel Inbox

Want to merge all your messages from different communication channels onto one platform? With Re:Guest’s Omnichannel Inbox, it’s possible. You can respond faster and have a complete overview of all conversations with your guests.

Integration with PMS and IBE

When you integrate Re:Guest Sales Campaigns into your PMS or IBE, the potential of your WhatsApp newsletters increases exponentially. You can use all your booking and guest data to craft perfectly targeted marketing strategies for each of your audience segments.
Auto profilazione
Auto-profiling

Segmented newsletters by audience

The Re:Guest CRM stores guest data based on booking behavior. You can use this data to easily create a separate newsletter for each target group. For example, you can send a newsletter only to summer guests, skiers, couples without kids or vegetarians. Sending tailored messages not only ensures maximum relevance for the recipient but also increases guest loyalty and the likelihood of a repeat booking.
Form di prenotazione guidata
Guided booking form

Sales-oriented integrated request process

There’s no better time to invite a guest to make an inquiry than when their interest has just been sparked by your newsletter. You can easily integrate a guided request form into your newsletters. A bot then leads the potential guest step by step to the perfect room - and to booking! For the guest, the inquiry process within the newsletter is simple, smooth and attractive. It not only makes the booking process easier but also increases the chance of conversion by reducing steps and keeping the guest’s attention.
Conversational
Conversational

From newsletter... to chat!

When a guest receives your message on WhatsApp and clicks "Read More," the newsletter opens up. Say goodbye to boring text formats: your newsletter becomes an actual chat with speech bubbles and dots indicating that a user is "typing." Your guest can reply directly in the chat - a feature that encourages bookings. With Re:Guest, you’ll be way ahead of traditional hotel newsletters.
gdpr
GDPR-compliant

Maximum privacy for your guests

Using WhatsApp for sending newsletters is 100% GDPR-compliant. Sales Campaigns automatically handle guest consent before sending promotional messages, ensuring that your guests receive newsletters only with their explicit approval. This way, you guarantee data protection and maximum privacy.

What’s behind the most advanced Hotel CRM on the market

Guest communication is the foundation of my AI-based hotel CRM - and it makes me unique. Each of my four products is a performance guarantee on its own, but the true potential is revealed when you use them all together.

Guest
Communication

All channels in one place: this is how communication that excites and sells works.
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Sales
Cycle

Sales made easy: I leverage every revenue opportunity along the guest journey.
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Marketing
Cycle

Newsletters with added value: I turn guests into fans and fill occupancy gaps.
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AI
Chatbot

Your first virtual colleague: CR:IS is available 24/7 for your guests.
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